Instagram may get video support to upstage Vine

By Sumit Passary , Jun 18, 2013 10:30 AM EDT

Twitter launched Vine, the video sharing service, at the beginning of this year and it seems that its popularity has prompted other companies to offer similar services. Facebook has an event scheduled for June 20 where it is expected to announce its plans of launching a video support service for Instagram.

Instagram, the online photo-sharing and social networking service, enables users to take pictures, apply digital filters to them and then share them on a variety of social networking services like Facebook or Twitter. Instagram has gained a lot of popularity in the social networking space and with the launch of video support, the service may attract even more users.

A TechCrunch report says, "After Twitter debuted an Android version of Vine in the beginning of June, usage reached a tipping point: shares of Vines surpassed those of Instagram photos on Twitter - usage that has only diverged even more since then."

Vine allows users to capture and share videos to a maximum of six seconds. The popularity of Vine seems to be the key factor for Instagram to launch a video sharing service. Instagram has a massive user base extending to over 100 million users. However, the lack of video support may prompt users to other services such as Vine.

TechCrunch also reported that the service is getting tested internally. However, "there wasn't any information on when it would be coming out, nor whether there would be filters, nor whether this would be in a separate app or part of an Instagram update." Rumors also suggest Intagram may support video sharing of between five and 10 seconds in length.

Facebook has not officially confirmed if it will launch video support for Instagram. However, with the growing popularity of Vine, it makes sense for Facebook to launch video support for Instagram and perhaps on June 20, it will be announcing the same. 

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