Netflix introduces 'Max', a cool Siri-like virtual assistant for its PS3 app
"I have got something awesome for you here" - this will be one of the lines of Max, a virtual assistant launched by Netflix for its PlayStation 3 app. The recommendation tool will suggest TV shows and movies depending on the subscriber's moods and preferences.
The talking Netflix virtual assistant, rolled out starting June 28, will try to make life easier for users of the internet television network by helping them choose the media they want to view. It does this through fun games such as Celebrity Mood Ring, Rating Game and Max's Mystery Call.
"People have wide tastes. When they talk to Max, he finds out what they're in the mood for," said Todd Yellin, vice president of product innovation at Netflix, in an interview with the Los Angeles Times.
The gamification of the interface so the virtual assistant will know the choices of the users make Max quite unique from competitors. Max also interjects humorous and cheesy dialogues to make the process fun.
Max can be found on one of the sliders in the home screen but Netflix users can move it down from the third or fourth position in case they are not interested with Max.
According to The Next Web, Max can also randomly choose a movie or TV show for users in case they really cannot pick from the list. The user's viewing history and preferences will help the software assistant to select the movie perfect for the user.
"These are three of the ways Max will offer you a suggestion. More and more U.S. Netflix members will get this experience during the upcoming weeks. If Max performs at the level he promises, we'll expand his repertoire and make him available on other devices in the future, likely the iPad next. If you're outside the U.S., sorry Max will be available to our U.S. members only for now," Netflix explained through its official blog.
Max is a product of the collaboration between Netflix and Chicago-based company Jellyvision that has been known for its interactive Q&A games. Netflix first tested Max in summer 2012 to see how it can help personalize its service's contents.
Netflix wants to clarify that Max is not the love child of HAL 9000 and Siri.
Get a sneak peek of how Netflix Max works, in the video below:
Google Assistant Is Available In More Android Devices Today
The Google Assistant is now made available to handsets running on Android Marshmallow and Nougat. Simply by updating Google Play Services, you will have it.
Amazon Working On Voice Recognition Technology For Alexa
Alexa is reported to have a voice-recognition technology that will make it capable of recognizing different voices. But how true is this rumor?
Samsung Galaxy S8 Will Challenge Apple's Siri With Its AI Named 'Bixby'
The new AI of Samsung Galaxy S8 feature could challenge Apple Inc’s supremacy over all the smartphones.
Google Home Tips And Tricks: How To Get Started With The Smart Assistant
Google Home is a smart assistant for everyday questions and tasks without the need of touching or clicking the device, all that is needed to do is say "Ok Google" and let the gadget do the trick.
Echo Updates With Hundreds of New Commands: Amazon To Take Back Smartspeaker Market
By learning over a hundred new skills, the Amazon Echo is not letting any newcomers overtake its long reign as the go-to smart speaker in the market.
MORE IN ITECHPOST
Welcome To InsurTech: The Next Generation of Insurers
With how quickly technology has advanced in the past couple of decades, it's no wonder that it is changing many industries as we know it. Insurtech is sure to give insurance companies a new look and a modern business model to go by.
How Do Personal Emergency Response Systems Work?
Personal emergency response systems, known as PERS for short, are systems that help people to raise the alarm and get immediate help when a medical or personal emergency occurs. They are ideal for older people and anyone with a mobility issue or an injury or illness that can cause falls.
Game Developers’ Different Roles in the Studio
Learn about the different professionals involved in developing video games. Becoming a game developer is one of the coolest jobs around and your 14-year-old self, perched on the edge of your bed as you play PlayStation, will thank you for making such an awesome career move.
Surviving Your First Year of College
You Did It! You’re Off to College! Congratulations! You have finished high school and are off to college. The sense of accomplishment is overwhelming, and you have not even graduated yet! However, beware of the pitfalls. The allure of going to college is often associated with one word—freedom. You are leaving home to be on your own. You can have all the friends you want, stay up as late as you want, and perhaps spend as much money as you want. If you keep your head, you can avoid the problems associated with college life.