Netflix is recognizing the potential of K-dramas as it plans to invest $2.5 billion in the creation of Korean content. Given the explosive success of "Squid Game," the streaming giant might just be onto something, especially since the genre has been gaining traction for years.
More K-Dramas on the Way
Netflix, which just announced its investment plans which is twice the amount it has made since 2016, might be working on a lot of Korean titles for the next four years. This comes after a meeting with Yoon Suk Yeol, the President of South Korea.
Subscribers will be seeing productions of series, movies, and variety shows if the plan comes to fruition. Netflix is convinced that the Korean creative industry will continue to provide great stories, which have already been recognized by many for years.
South Korea's President supports the expansion of the Korean entertainment industry and Hallyu, according to the reply letter sent to Netflix, which has become a factor in the streaming service's decision to add more to the budget for creating more Korean titles
The investment could tighten the company's long-term partnership with Korea and its creative ecosystem, which so far has been successful since it has produced shows such as "Squid Game," "Physical: 100," and "The Glory."
Netflix has evidently embraced the idea of creating original K-dramas. There are already Netflix Originals of Korean dramas that you can stream such as "Kingdom," "Extracurricular," "All Of Us Are Dead," "My Name," and more.
If anything, this could contribute to Netflix's plan to increase subscriber numbers as well. It's a smart move, especially with the current Korean wave where people enjoy binging Korean dramas in one sitting, and then moving on to the next.
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Netflix Originals Hits
The streaming giant has been investing in originals, and a lot of them are paying off. It has produced many hits that you can access through its service, wherever you are. There are TV shows, movies, comedy shows, and more that you can browse through.
A lot of them have won awards such as "All Quiet On The Western Front" which has won 13 awards. "Beef," an original Netflix series, has also caught the attention of many viewers with talks of it being in the run for awards like an Emmy.
The movie "Marriage Story" has also seen massive success with a collection of 18 awards. Even the titles that didn't get awards got enough traction from the audience to make them profitable, allowing Netflix to create more original content.
There are a plethora of original TV shows that are getting more seasons, and subscribers are patiently anticipating its release. Some of the confirmed renewals include "Arcane," "The Recruit," "All Of Us Are Dead," "Squid Game," "The Witcher," "Wednesday," and more.
It's also set to release a live-action reboot of the animated TV show of the same title, "Avatar: The Last Airbender" which will reportedly be released in early 2024 after being subjected to a delay. Luckily for Netflix, the show already has a huge and established fanbase.
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