Future-Proof Intellectual Property Using Blockchain, AI Anti-Piracy Strategies

The rise of the internet paved the way for creativity to foster more than we can ever imagine. However, protecting your intellectual property has become a major challenge due to technological advancement. 

For instance, the rise of AI has sparked various copyright infringement lawsuits due to its nature to imitate the material from where it was trained. However, it can also be used as a way to create a dynamic force to combat piracy. 

person sitting infront of laptop
(Photo : Christin Hume via Unsplash)

In addition, blockchain technology when paired with AI has the potential to become a powerful tool to prevent creative piracy.

Whether you are a renowned artist or an aspiring content creator, knowing how to protect your intellectual property is significant in this day and age. Here are some evidence that blockchain and AI can be a beacon of anti-piracy: 

Content Tracking With AI 

AI can be used to identify and track content due to its advanced models. Creators can explore digital watermarking and fingerprinting to their digital content. This will help you identify and track if your content is being pirated across the internet. 

Previously, Adobe introduced Content Credentials to promote open and transparent content creation. The tag will be an indicator if something is AI-generated. This type of label could also be potentially used to watermark content that is not visible to the naked eye. 

Read Also: Adobe Introduces Symbol to Promote AI-Generated Content Tagging

Blockchain for Digital Rights Management (DRM) 

Blockchain is popularly known for its role in cryptocurrency. It is one way to maintain a secure and decentralized record of transactions. Outside cryptocurrency, content creators can utilize blockchain and enforce usage rules, limit access, and manage licenses through smart contracts. 

Moreover, creators can take advantage of the tokenization of their content as a symbol of ownership or access rights. This is useful for various types of digital content like music, videos, and software. 

Enforce Smart Contracts via Blockchain 

Smart contracts are self-executive contracts wherein the terms are directly written into code. This gives the creators a chance to automate licensing and receive royalty payments. 

Most of the time creators fight for their intellectual property due to fair compensation. If their content gets pirated it lessens the potential compensation since it gets offered for free on the internet. 

Utilize Machine Learning Algorithms 

AI is known for its machine learning system. Using algorithms creators can train the AI to detect piracy by analyzing different patterns. The algorithm will be used to scan social media, websites, and other platforms to detect if there are any signs of copyright infringement. 

In addition, AI can also detect the behavioral patterns of the users. This is mostly helpful for being one step ahead of the threat actors since it could monitor suspicious download and upload patterns. Before the content gets redistributed, it will be flagged as copyright infringement. 

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