Pepsi WIll Launch Its First Smartphone In China
In a shocking turn of events, PepsiCo, a longtime beverage conglomerate that has always been known for its trusty soda business, is jumping into the lucrative smartphone market as it plans to work with a licensing partner to bring its very first handset and a wave of accessories in China in a couple of months. How's that for a turnout?
Dubbed as the Pepsi P1, the beverage conglomerate's first smartphone belongs to the category of midrange handsets in today's standards. For starters, it features a 5.5-inch full HD display, a 1.7GHz CPU, 2GB of RAM, 3,000mAh of battery, and a 13MP primary shooter for snapping up images. The P1 wouldn't possibly turn heads with those specifications alone, but PepsiCo plans to leverage its longstanding name and the cheap price of the handset at $205 to step it up against the competition in the segment.
Of course, the obvious draw of the P1 is the price tag that it comes with. Although US$205 for that specs sheet would be considered as cheap, but seeing that Android smartphones in China cost nearly a dime a dozen, the P1 would relatively have to come with a lower price tag for it to garner more attention in China.
However, PepsiCo isn't planning on getting into the mobile phone manufacturing business, but it will be licensing its brand name to the upcoming series of smartphones starting with the Pepsi P1. This has been a move previously made by top brands before. Kodak has already licensed its name for the first Kodak smartphone, although it did not have an advanced camera technology that would have made it unique. Nokia had also licensed its branding to Foxconn for the N1 tablet.
Other companies that have brought its branding into the smartphone category are Marshall and Caterpillar. The former brought an audiophile-centric smartphone that features two headphone jacks and a dedicated audio chip, with the latter having a rugged design to fit its heavy-duty demographic. The pairing of Pepsi and smartphones would seem to be awkward as a beverage would do little to nothing on a smartphone. A promotion about bottle caps, perhaps?
‘Cytus II’ Taken Down in China Due to a Composer’s Song Containing Hidden Pro-Hong Kong Morse Code Message
The mobile rhythm game Cytus II has been taken off Chinese app stores due to a composer that made songs for the game hiding a pro-Hong Kong message in morse code in one of his personal songs.
Pack Your Bags, Mecha Fans! Gundam Statue to Be Built in Shanghai in 2021
Bandai Namco is planning to put up a 59-foot tall Freedom Gundam statue in Shanghai. This is the first Gundam statue that will be built out of the Japanese islands.
Chinese Autonomous Vehicle Manufacturer WeRide Starts Testing Cars Without Drivers
Chinese autonomous vehicle startup WeRide is starting tests for driverless vehicles.
3 Best Phones For A Teenager: How to Choose The Right One? 
A smartphone is something of an essential item for teenagers since teenagers will feel pressured by their peers to get one with the best features. Here are the best smartphones for teens you can buy on Amazon right now.
[Review] Smartphone Sanitizers Work: Here are the Best (2020)
Smartphone sanitizers decrease the risk of infection. Here are a few that don't hurt your wallet.
Time to Shine! Tesla is Now Accepting Design Submissions for Its Upcoming Chinese-Made Small Electric Car
Elon Musk's Tesla is now accepting design submissions for its upcoming Chinese-made small electric cars. Tesla has made this announcement official via the company's WeChat account over in China and has invited all car designers to pass their own designs for the brand new vehicle
MORE IN ITECHPOST
Solar Energy Trading Platform Being Developed by Singapore Start-Up Company
An electric company in Singapore spearheaded a solar energy trading platform that allows communities to buy and sell affordable power supply.
Tech Leaders and Health Authorities Join Forces, Launch New Initiative to Help Fight Pandemic and Future Epidemics
Two contact tracing apps have been successfully launched recently in Canada and Ireland. The open-source code underlying these apps has been contributed to a newly launched initiative to help other countries and U.S. states in the fight against the pandemic.
Something is Surely Brewing Within Destiny 2
How are you keeping on? There's a whole lot of content in the game and even though some of it is going away, the great variety won't go anywhere. On top of that, new stuff will be added and the huge add-on announced not that long ago kind of gives you hint about that. If you've played this game long enough, then you know you can't have everything, but what if there was a way? Of course, we're talking about Destiny 2 boosting. But it's not just good for herding some items. Our services can be used for any in-game goal, small or big.