On Wednesday, July 27, Microsoft has released Pix, a smarter iPhone photo application based on artificial intelligence (AI).

According to Apple Insider, the new Microsoft photo application is based on the company's machine learning technology implemented in computational photography. The application aims to enhance the quality of photos shot with an iPhone camera. Pix photo app can be installed on iPhones 5s or newer.

When it is running, Microsoft Pix takes a continuous stream of photos in order to assist in automatic image tailoring and composition. The AI photo app is able to track faces. While the app is open, even before a picture is taken, the app can set parameters for exposure on the go.

From the half second preceding the button press, Pix takes seven frames. Other three frames are taken after the push of the camera shutter button. The smart photo app presents the user with what it considers being the best choice of image and provides up to two other image options. 

Before to discard the remaining shots not presented to the user, they are first examined in order to find ways to improve the presented images. The app performs automatically removal of image noise, de-speckling and color correction on collated data from unused frames.

Various images taken with Microsoft Pix can be combined into "cinemagraphs." Part of a Pix-generated cinemagraph is static and part is in motion, unlike Apple's Live Photos function. The smart app selects automatically for the cinemagraph only "interesting" subjects, as explained by Josh Weisberg, Microsoft computational photography project lead.

By using the same technology used in Hyperlapse for Android, the AI-based photo app from Microsoft can also speed up videos. Additionally, Pix features the same conventional mobile app editing filters, tools and sharing features.

According to Engadget, Pix brings AI technology into iPhone and shifts the emphasis in photography to AI digital manipulation. The smart application aims to make your pictures of people look better.