Razer Acquires Robin Cloud Phone Maker Nextbit
Popular gaming company Razer has acquired majority of the assets of Nextbit Systems Inc.
The acquisition was announced via Twitter by both parties. In its tweet, Nextbit mentioned that the merger will provide it with "more resources for more exciting (rebellious) projects". Razer, meanwhile tweeted that it is welcoming Nextbit to the Razer family and encouraged fans to "stay tuned" as "great things are coming".
Holy cloud phone, Batman!
Nextbit is known as the startup company behind Robin, a mint-colored "cloud-first" smartphone.
Despite the acquisition, Nextbit will operate as a standalone business unit. This means it will still have its own management team and will bring along its 30-strong staff. Nextbit will keep its brand and work outside of Razer's current business operations.
Nextbit CEO and co-founder Tom Moss deemed it necessary for the company to merge with a larger brand in its efforts to "reach a wider audience" and that it was "lucky" that Razer shared its value of "pushing boundaries of what devices can do".
From gaming to mobile tech
The CEO and co-founder of Razer, Min-Liang Tan, considers the acquisition as an important one for the company as it considers Nexbit as "one of the most exciting companies in the mobile space".
Razer seems to be in a shopping mood lately as it has purchased THX, a popular audio tech company, a few months ago. Its current actions point to a move from hardware to software as noted by Tech Crunch.
Razer is known more for its top-of-the-line gaming products including its current crop of concepts in the form of a three-screened laptop and an in-room projector. Project Valeria and Project Ariana were two of the biggest hits at the recently-concluded CES 2017. In fact, Project Ariana was adjudged one of the best techs to come out of the tech tradeshow. The premier gaming laptop with three 4K screens, Project Valerie, meanwhile, was in the center of some controversy after its prototypes were stolen during the last day of CES 2017.
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