In 2020, Apple made a bold move when it introduced the M1 chip and the rest is history. The decision to transition to the M1 from Intel processors was a big leap for the company and its customers. Apple's own ARM-based architecture proved to be faster and more efficient when it launched to MacBook Air, MacBook Pro, and Mac Mini.
For the next years, Apple continued its work to further improve the performance of its own chip by expanding the family with Pro and Max chips. Since then, many customers have shifted to Apple and have become part of its ever-growing population of users.
Here are some of the reasons why the M-series chips became the game-changer in the world of laptops:
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Custom Silicon Design Turns to Efficiency
Apple's M-chips are known for their custom-designed silicon since it was exclusively made for Apple devices. Through specific engineering, the company was able to optimize the chip's architecture according to how the company wanted it, something that the company had been struggling with back in the Intel days.
Through it, the M-chip-powered MacBooks showed better performance and power efficiency compared to its predecessor that used Intel chips. During the launch of the M1 chip, many tech enthusiasts were quick to praise its remarkable performance. Since then, many customers have been looking into MacBooks in order to complete tasks such as web browsing, productivity applications, and general computing.
Longer Battery Life for More Work Done
A laptop is a great technological invention that catches human interest through portability. However, some laptops cannot withstand a day of work without plugging it in. This is something that Apple also worked with when designing the M-chips.
MacBooks are known for their exceptional energy efficiency which helps give longer battery life for its users. Usually, you would see people working while travelling from one to another and Apple made sure that its battery can withstand longer hours of work. This means that more work is done throughout the day without the interruption of having to plug your device from time to time.
Software Ecosystem
When Apple moved to ARM architecture, the company opened the door of expansion to a large ecosystem of iOS and iPadOS. Most of the time, MacBook users also own other Apple devices like an iPhone or an iPad, through the ARM architecture, users are able to run such applications on Mac laptops.
Speaking of architecture, the unified memory architecture of the M-chips is responsible for getting the CPU and the GPU to share the same pool of memory. Through this strategy, there are fewer transfer bottlenecks which lead to an improved overall system performance.
Security at its Finest
The performance and longevity aside, the M-chips can also boast its impeccable advanced security features. For starters, the devices have a "secure enclave" that secures sensitive data, such as the TouchID and FaceID information, by isolating it from the main processor.
In addition, there is also an additional T2 security chip which provides more security features like secure reboot, hardware-encrypted storage, and handling security-critical functions. Most importantly, Apple is known for releasing updates and addressing bugs right away which ensures the security of each device.
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