The recently-launched HTC One (E8) is apparently a big hit, as it has seen sales of 50,000 units in just 15 minutes in China.
The HTC One (E8), also referred to as the Vogue Edition, is the latest addition to the popular One family and comes as the plastic version of the current HTC One (M8) flagship. The smartphone still packs impressive specifications, but the more affordable polycarbonate casing allows for a lower price tag.
According to an HTC post on Weibo, which is China's version of Twitter, the HTC One (E8) sold 50,000 units in just 15 minutes, proving that it sparked great interest among consumers.
Launched earlier in June, the HTC One (E8) was expected to hit commercial availability in select markets this month, but so far it has only been available in China. It costs CNY 2,999 (roughly $481) in the country, but there's no word yet on when it will reach other markets as well.
For those unfamiliar with the device, the new HTC One (E8) looks similar to the original HTC One, which has received high praise for its design, but features a curvier body made of plastic instead of the more premium metal casing. In some regions, the device comes in both single- and dual-SIM options.
In terms of specifications, the smartphone sports a 5-inch SLCD 3 display with a full HD resolution of 1920 x 1080 pixels at a 441ppi pixel density. Under the hood, the HTC One (E8) packs a quad-core Qualcomm Snapdragon 801 processor clocked at 2.5GHz, 2GB of RAM, and Adreno 330 graphics. Other specs include 16GB of internal storage capacity, a microSD card slot for additional memory of up to 128GB, a 13-megapixel rear camera with auto focus and LED flash, and a 5-megapixel front shooter. Connectivity options include Wi-Fi 802.11 a/b/g/n, 4G LTE, GPRS/EDGE, GPS/A-GPS with Glonass, and Bluetooth 4.0 with A2DP. A 2,600 mAh battery keeps things up and running.
The smartphone comes in four color options - Polar White, Electric Crimson, Maldives Blue, and Misty Gray.
With 50,000 million units sold in just 15 minutes, the new HTC One (E8) is shaping up to be a popular smartphone, which will only enjoy even greater success once it makes a wider debut. We'll let you know as soon as we hear more details about the HTC One (E8) launch outside China, so stay tuned.