After its initial debut at the Geneva auto show around 9 years ago, the next-generation Audi coupe would be featured in a series of light shows, which will be held toward the end of May until first week of June this year.
CarandDriver mentioned in a blog post that its successor, the new Audi A5, would be the highlight of the 6-day lights festival in Ingolstadt, Germany. The almost week-long show is set to be held at the Audi Forum.
The show is expected to run at around 10 minutes per set, and it is said that a Hungarian art group called "Maxin10sity" are behind the anticipated spectacle. The festival is also scheduled to start on May 25, which is about three weeks away already.
Audi's Doktor Klaus Schrenk, the company's artistic director, said that Maxin10sity would be engaging its audience with high-tech computer-generated sounds and images, which portray the union of art and technology, during the show. He even called it the "Audi Late Night Show," and it has a nice ring to it, too.
The last set of the show would showcase the unveiling of the company's next-gen A5 coupe. Varied sources say that the new model would be built using the MLN Evo program, courtesy of the VW Group. The A5 would also be equipped with a 3.0 liter V6 twin-turbo diesel engine. It is also set to run on 354 horsepower.
Toni Melfi, Audi AG Head of Communications, also expressed his own excitement for the upcoming show, reports CarScoops. He extends the art experience as a sign of "Thanks" for the company's employees and Ingolstadt as a whole.
Melfi added that the new Audi A5 was produced without any issues in Ingolstadt and the company is presenting the new model as a fresh take on the brand's continuous effort with its new design.