Netflix’s Updated FAQ Shows How It Will Prevent Password Sharing

Netflix now knows how it will prevent you and all its users from sharing their account passwords with someone.

The streaming company recently updated its FAQ page, informing users of how it intends to prevent people from sharing the password to their accounts with others and gain more revenue.

Netflix previously mentioned it plans to implement its new policy of charging people for sharing their passwords with other people.

Netflix Password Sharing Prevention Measures

Netflix mentioned in its new FAQ page it now uses information such as IP addresses, device IDs, and account activity from devices signed into the Netflix account, preventing you from sharing your account with someone not living in the same household or "Netflix household" as you. 

Ghacks mentioned in its report that a Netflix household refers to devices used to sign in and watch Netflix content using the official Netflix apps or website while connected to the Wi-fi network at the primary location at least once every 31 days.

If you share your account password with someone not in your household, that person will need to create and use their own account to access the streaming platform. However, Netflix will require you to verify the device with a temporary code if you did share your account password with someone outside of your household and they log into your account in a different location, per 9to5Mac

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Unfortunately, verifying a device doesn't mean that the person you shared your account password with gets to enjoy watching Netflix forever. The code only lets that person access your account for seven consecutive days. 

You won't have to worry about device verification if you are traveling or living between different homes if you are the primary account owner or are living with them. However, if you are away from your primary location for an extended period, Netflix may occasionally ask you to verify your device. 

The streaming company explained in its FAQ that it asks you to verify your device to determine if it is using the account authorized to access its streaming platform.

These new policies don't affect the number of people allowed to use your account to watch Netflix's content at the same time as long as the devices connected to it belong to the people n the same household.

A Business In Decline

Netflix is not a company doing well for itself in recent times. It lost around 700,000 subscribers after pulling out of Russia during the first few days of its conflict with Ukraine. As a result of this significant loss, the company decided to increase its subscription prices, chasing away many of its long-term subscribers in doing so. 

Netflix eventually rolled out ad-supported subscription tiers in Oct. 2022 to make their streaming platform more affordable, which may have bought the company some breathing space to get its act together, per Tech Crunch.

Recently, the company was considering charging users for sharing their passwords with other people outside the US to create another source of revenue for itself.

Related Article: Netflix Announces Paid Password Sharing to be Rolled Out 'More Broadly'

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