Popular sandbox game "Minecraft" is going to be available in China as its game publishers made a contract with the leading China-based Internet technology company to distribute a new version of the game to the country.
Mojang, the game developer of Minecraft, made the announcement that it has made an exclusive agreement with NetEase, China's top Internet tech company, to license "Minecraft" for pocket and PC game, following the country's increasing market for video games, according to Seeking Alpha. The developer of "Minecraft," which is a subsidiary of tech giant company Microsoft, has given NetEase a 5-year license for the deal.
The Swedish company will develop a new version for the Chinese market, which is a way to introduce the game to the Chinese player base. The new game distribution will increase Microsoft's profit more as the company is selling around 10,000 "Minecraft" game copies every day. "Minecraft's" PC game version is worth $26.95, while for its Xbox and PlayStation versions, it is price tagged $17 to $19.99.
At the announcement released by Mojang, the company did not cite about the Chinese version would be like; however, it is said that it is a significant news for Chinese players as they will be able to play the hit game without restrictions, Twinfinite reported.
The CEO and creator of the game, Jonas Martensson, stated that it is also a great opportunity to introduce the game globally. "NetEase understand our long-term vision for Minecraft and support Mojang's ideals, so we're delighted to have them on board. We look forward to welcoming China's builders and adventurers to the world of Minecraft," Martensson said.
On the other hand, NetEase CEO and founder William Ding also expressed his excitement to introduce the game to the Chinese audiences. Ding added that they hope the team up of Mojang with their company would provide the largest audience in the world.
"Minecraft" is a sandbox video game originally created by Markus "Notch" Persson, a Swedish programmer in 2011, and was later developed by Mojang. The game became popular as it became the best-selling PC game of all time with its creative texture cube, building and constructing aspects as well as its multiple gameplays.