Apple is slated to launch the iPad 5 and iPad mini 2 this summer, and with a slew of Android and Windows-powered tablets also scheduled to release this year, one would think that Apple would be shaking in its shoes. Far from it!
Recently, the Cupertino tech giant sent out emails to millions of iTunes account holders — a reminder that the two iPads remain "the two of no other kind" when it comes to tablet computing.
Here are five reasons why the impending iPad 5 and iPad Mini 2 will keep the Apple flag flying high and be winners just like their predecessors:
1. Unparalleled consumer satisfaction
Apple is a favorite with consumers and is synonymous with brand satisfaction. Recently, JD Power & Associates revealed that iPad is the numero uno tablet when it comes to customer satisfaction. The sales figures back up the assertion.
What makes the iPad 4 and iPad mini popular with consumers is its proven track record, as well as versatility.
As Apple says, the tablet's usability has been proven "at home, at work, and in schools around the world."
2. Perfect amalgamation of features and form
The iPad is a perfect blend of svelte looks and robust features. Under the hood, the iPad 4 and iPad mini pack in top-end features, which ensure the best tablet performance possible. The graphics and chips make for a beast of a machine. All the hardware is packed inside a casing that is made of aluminum and glass and can withstand wear and tear. To put it succinctly, the iPad is a beauty that packs a beast inside.
3. Double whammy
With two different-sized tablet offerings for consumers, Apple's iPad and iPad mini cater to the needs of tablet lovers perfectly. Apple's double whammy delivers an immersive experience, and both the iPad 4 and iPad mini are "bright and vivid and a perfect canvas" for owners. With the impending iPad mini 2 and iPad 5 set to sport a Retina display and Sharp's IGZO technology, respectively, iFans have much to look forward to.
The dual new tablet offerings from Apple will ensure that rivals run for cover.
The iPad was designed keeping both digital consumption and productivity in mind. Previous iterations of the tablet can support nearly 10 hours of continuous usage courtesy of its powerful battery. The upcoming iPad 5 and iPad mini 2 will likely offer better battery capabilities.
5. Ideal app access and experience
The iPad is touted as having one of the best ecosystem supports by fans and tech gurus alike. Even though the App Store and Google Play are neck-to-neck when it comes to the number of apps offered, the iPad alone has attracted several developers (nearly 300,000 app submissions) to create apps exclusively for the iDevice. It is common knowledge that most Android tablets use the scaled-down variant of popular apps, giving the iPad 5 and iPad mini 2 a clear edge over competing Android devices.